Semitro
The diagnostic

Start with a diagnostic.

Thirty minutes with the person who would build it. We look at what your company already produces and tell you what we would build from it, or that we would not. Free for now.

4 questions · then pick a time
Built by an ex-Amazon developer · For companies from $2M in revenue
/How it works

What the diagnostic covers.

01

What you produce

Every order, job, call and message the company creates while doing its work, and which of it is being thrown away.

02

What it is worth

What it would change about how the work gets done, and what you could charge for that.

03

What it takes to build

What we would build first, and what it gives you that a competitor cannot copy.

You leave with a recommendation.

Every company now has access to the same AI, and almost none have anything of their own to point it at. The diagnostic finds what yours is already producing. Sometimes the recommendation is to build nothing yet, and we say so.

/Industries

Built for companies that serve many customers.

Each card is what that kind of company is already producing, and the first thing we would usually build from it.

Agencies

Every piece of work is a test result. Almost none of it is kept.

/ first system

one label set across every client's output

Accountancy, law and professional services

What the best fee-earner knows lives in their head.

/ first system

time and matters captured where the work happens

Coaching and info

Every call and every student outcome, and nobody kept the record.

/ first system

calls, objections and results on one record

Ecommerce and DTC

Fifty thousand orders a month, and the revenue line is all that is kept.

/ first system

orders, returns and reorders per customer

SaaS

Every account leaves a daily trail. It stays in the product database.

/ first system

usage, support and billing per account

Logistics and distribution

Margin per lane is invisible until it is too late.

/ first system

consignments, exceptions and cost on one record

Representative, not client results.

/How we work

How an engagement works.

Scoped per engagement, on the size of the company and what needs building.

01

Diagnostic

Free for now

Thirty minutes. What you produce, and what we would build from it.

02

Build

Scoped after the diagnostic

A fixed scope and price for the first system, agreed before any work starts.

03

Retainer

Agreed at build

We stay embedded. The system is maintained and keeps improving.

Who it is for. Companies from about $2M in revenue with more than a handful of staff. Below that, a bespoke build is a bigger commitment than it should be, and we will say so on the call.

Who owns what. Semitro owns the software. You own your data, outright. The moat is the data, not the code, the same way a platform owns the platform and each store owns its store. We say this at the start of every engagement so nobody assumes they are buying exclusive code.

A second way to work with us. Selectively, we will take a reduced or no upfront fee in exchange for a share of what the software earns. The upside is longer-term and the cash is slower, so we only do it where the case is clear.

Let's work out what your company should build.

Answer four short questions. If it is a fit, pick a time for a thirty-minute diagnostic.